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Description
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Author : Andrew Razeghi
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Narrated by : Jim Bond
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An Inspiring and Entertaining Take on Leadership and Innovation
Artists, scientists, and entrepreneurs thrive on their ability to be creative. New wealth flows to those who successfully introduce new ideas.
While organizations claim to value creativity, they are often at a loss when attempting to conjure up novel ideas, particularly in a world where technology has made information readily available to everyone. Science has shown that it's possible to create conditions under which the mind is more prepared to have insights, or "aha! moments." Andrew Razeghi
examines the precursors to creative insight and offers clear-cut methods for making "Eurekamoments"routine practice rather than lucky accidents.
The Riddle illustrates how replicating these precursors-curiosity, constraints, connections, conventions, andcodes-can increase your odds of success at innovation. For example, the author reveals how to inspire creativity through controllable and reproducible thoughts and behaviors such as altering your mood, changing the context in which you solve problems, creating metaphors, and even simply writing things down. He also explores the role of sleep, memory, and ethnicity as they pertain to creative insight.
The Riddle takes the mystery out of the creative process and plants it squarely inthe realm of the scientific. Using the techniques outlined in this book,innovators can draw on the "Eureka moment" again and again.
ISBN :
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9781480524729 |
GENRE : |
Leadership/Management |
LENGTH :
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7 hrs and 0 mins |
VERSION :
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Unabridged |
LANGUAGE :
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English |
PUBLISH YEAR :
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2012 |
FORMATS :
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MP3 (Audio CD) |
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